Marketing and E-commerce Manager

Are you a strategic yet hands-on marketer who thrives in an entrepreneurial, high-growth environment? Do you have a passion for beauty, a deep understanding of digital marketing, and the agility to move fast and respond to market needs? If so, this is your chance to shape the future of a leading independent skincare company as we expand globally.

Self Care Corporation are an innovative Australian beauty company with a portfolio of three brands, including a leader in clinical skincare and a pioneer in the clean beauty space. Known for our groundbreaking formulations and results-driven products, we are at the forefront of skincare innovation. With multiple new market launches planned over the next 12 months, this is an exciting time to join our team. We need a dynamic, passionate, and highly creative Marketing and E-commerce Manager to drive our brand and digital strategy and ensure the success of our global rollout.

What You’ll Do

• Own Brand Strategy & Execution

  Develop and implement a powerful brand strategy that strengthens our leadership in the skincare space.

• Lead Digital Marketing

  Create and optimize high-performing campaigns across paid, owned, and earned media

• Own & Grow E-commerce

  Manage our shopify website as a core revenue channel, optimising for conversion, customer experience and growth through digital marketing, UX improvements and performance driven initiatives.

• Grow Global Markets

  Develop and roll out tailored marketing strategies for new market launches, working closely with our Global Partnerships Manager.

• Manage Social & Content

  Oversee content creation and community engagement, ensuring we lead in the fast-moving beauty and social landscape.

• Stay Agile & Data-Driven

  Analyse trends, performance metrics, and consumer insights to drive decision-making and continuous optimization.

• Innovate & Disrupt

  Be part of a company that pushes boundaries in clinical skincare and challenges the status quo.

Who You Are

• A strategic and executional marketer, able to lead planning for growth in e-commerce, retail and international, and roll up your sleeves to implement.

• A digital-first thinker, experienced in social, performance marketing, and content strategy.

• An e-commerce expert, with experience optimising Shopify and driving direct-to-consumer (DTC) sales.

• A growth-driven professional who is comfortable working in a small team and loves launching brands into new markets, with an innate understanding of global beauty consumers.

• A creative problem solver who is passionate about brand storytelling and innovation.

• A team player who can work both independently and  collaboratively with our Global Partnerships Manager and National Account Manager to drive overall company results.

What You Bring

• Bachelor's Degree in Marketing, Digital Marketing, Business, E-Commerce or a related field

• 5+ years of marketing experience, ideally in beauty, skincare, or a related category.

• Proven track record in managing and growing Shopify -based e-commerce sites.

• Proven success in digital marketing and performance media including paid social, organic social, search, SEO and influencer marketing.

• Strong analytical skills and experience using tools such as Google Analytics, Meta Business Suite and TikTok Analytics and experience using data to drive decision making

• Experience working in independent or high-growth beauty brandsis highly desirable

• Global Marketing experience a strong advantage

• A passion for beauty, constantly staying ahead of industry trends and social media shifts.

This is a rare opportunity to take ownership, help drive growth, and be part of a company at a pivotal moment in its expansion. If you’re ready to make an impact send us your CV, along with a cover letter sharing your own brand story.